Purpose of the study. To compare the effectiveness of using the products of LLC «SPLAT-Cosmetics» with these of other manufacturers in respect to the frequency of dental care treatments. Material and methods. The study had retrospective cohort character with an estimate of the average number of visits, procedures, time and money per patient per year. Results and discussion. A total of 1392 questionnaires were included in the analysis. The questionnaires were divided into groups: group 1 810 questionnaires (manufacturer - LLC «SPLAT-Cosmetics») and group 2 — 582 questionnaires (other manufacturers). Demographic parameters in both groups were similar. Among other, was found that, the costs of the services provided were one and a half times higher in group 2 than in group 1. Conclusion. The authors of the study suggest that the users of the products of LLC «SPLAT-Cosmetics» reduced their expenses due to the decrease of expensive or repeatedly recurring services (for example, caries treatment of several teeth).