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Mukaneeva D.K.

National Medical Research Center for Therapy and Preventive Medicine

Kontsevaya A.V.

National Medical Research Center for Therapy and Preventive Medicine

Antsiferova A.A.

National Medical Research Center for Therapy and Preventive Medicine

Rippin H.

WHO European Office for the Prevention and Control of Noncommunicable Diseases

Wickramasinghe K.

WHO European Office for the Prevention and Control of Noncommunicable Diseases

Drapkina O.M.

National Medical Research Center for Therapy and Preventive Medicine;
A.I. Yevdokimov Moscow State University of Medicine and Dentistry

Research on the labeling and promotion of finished food products for children under 3 years of age in the Russian Federation

Authors:

Mukaneeva D.K., Kontsevaya A.V., Antsiferova A.A., Rippin H., Wickramasinghe K., Drapkina O.M.

More about the authors

Journal: Russian Journal of Preventive Medicine. 2022;25(1): 54‑62

DOI: 10.17116/profmed20222501154

Read: 17931 times

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Table of contents

RESEARCH ON THE LABELING AND PROMOTION OF FINISHED FOOD PRODUCTS FOR CHILDREN UNDER 3 YEARS OF AGE IN THE RUSSIAN FEDERATION
RESEARCH ON THE LABELING AND PROMOTION OF FINISHED FOOD PRODUCTS FOR CHILDREN UNDER 3 YEARS OF AGE IN THE RUSSIAN FEDERATION

To cite this article:

Mukaneeva DK, Kontsevaya AV, Antsiferova AA, Rippin H, Wickramasinghe K, Drapkina OM. Research on the labeling and promotion of finished food products for children under 3 years of age in the Russian Federation. Russian Journal of Preventive Medicine. 2022;25(1):54‑62. (In Russ.)
https://doi.org/10.17116/profmed20222501154

 
 
Подписка 2026 Профилактическая медицина (Russian Journal of Preventive Medicine)
 
МСФ на ЯМ
Использование инфографики авторами научных работ
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Abstract:

The high prevalence of overweight and obesity among the child population poses a serious threat to public health. Food marketing interferes with nutrition and health promotion in children from an early age.

PURPOSE OF THE STUDY

To assess the availability and composition of ready-made food products for infants and young children (6—36 months) in Russia in accordance with WHO recommendations and national nutritional guidelines for children in this age group.

MATERIAL AND METHODS

An international methodology was used to analyze a sample of baby food products available in online stores and regular supermarkets. Selected foods are coded according to the 2019 WHO Regional Office for Europe Nutrient Profiles Model. Each food label has a minimum recommended recommended age for which the food is labeled, and nutritional information is collected. Statistical processing was performed using Microsoft Excel 2016 software.

RESULTS

A total of 227 baby food products were analyzed. The results of the study did not allow to classify the studied products as allowed for marketing to children in the age group 6—36 months in accordance with the WHO Model. A significant proportion of the foodstuffs tested (about 40%) are labeled as suitable for babies under 6 months of age, violating the International Code of Marketing of Breast-milk Substitutes and the WHO Breastfeeding Guidelines. Most food labels lack quantitative information on salt (78% foods), added sugar (95%), and saturated fat (95%).

CONCLUSION

The study identified an important problem — the need to improve the requirements for information contained on food labels, and to limit the inappropriate marketing of baby food in Russia.

Keywords:

baby food
marketing
labeling
nutrient profile model
WHO

Authors:

Mukaneeva D.K.

National Medical Research Center for Therapy and Preventive Medicine

Kontsevaya A.V.

National Medical Research Center for Therapy and Preventive Medicine

Antsiferova A.A.

National Medical Research Center for Therapy and Preventive Medicine

Rippin H.

WHO European Office for the Prevention and Control of Noncommunicable Diseases

Wickramasinghe K.

WHO European Office for the Prevention and Control of Noncommunicable Diseases

Drapkina O.M.

National Medical Research Center for Therapy and Preventive Medicine;
A.I. Yevdokimov Moscow State University of Medicine and Dentistry

Received:

10.12.2021

Accepted:

23.12.2021

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